A Cape Town jewellery label I have come to love and wear is Bow Peep. I first spotted Leila’s jewellery at a market and instantly fell in love with her pieces. But it was the end of the month so I had to leave sad an empty handed. I then signed up to her newsletter so that I could buy a few things at the next market she was at but, unbeknown to me, she had a competition for people who had signed up to her newsletter and I won! Now, I never win anything so this was a really big deal for me. Also, I hadn’t started the blog yet so I really won legitimately. Not because I would feature her stuff, but just because I like her work.
And like her work I do indeed! Her label has just turned two, a very big deal for a jewellery label in South Africa and I managed to get her to answer a few of my questions..
How did you become a jewellery designer?
I have been making accessories for years, I used to things for myself or for friends. I started thinking about selling my accessories towards the end of 2010 and then started Bow Peep in March 2011. Last year I started working with silver.
All Bow Peep accessories use an element of fabric and Leila is able to get her inspiration from the colours and patterns of the fabric.
What is your favourite piece of jewellery that you have made?
I worked for a long time to design my button necklaces, it took ages to make a prototype, have it cast and manufactured but I’m really happy with the results.
Do you ever have days when you are completely uninspired?
Yes, all the time. I try and use that time to work on marketing Bow Peep or doing admin.
Leila knows her customers well and that they are on the look out for pretty things. She is always on the look out for floral print fabrics but keeps in mind that she also has customers who like simpler more geometric patterned fabric.
The eclectic, colourful and simply designed jewellery is sure to get noticed and can be bought from the Bow Peep online store (here), Hello Pretty (here) or various retailers. Like her on Facebook here.
psst.. Bow Peep is currently having a birthday sale until the 7 April where if you order anything from the online store or the Bow Peep store on Hello Pretty, you will receive a free gift with your purchase! So go, go, go!